When the nation’s premier direct seller of naturally based skin and body care products decided it was time to freshen up, they turned to Easterly for their brand makeover. Headquartered in Shelton, WA, Sensaria partners with thousands of independent representatives throughout the country who promote and sell the company’s extensive line of spa-quality products through in-home spa parties.
Sensaria needed a head-to-toe transformation including brand, packaging, catalog, recruitment materials, e-marketing and representative communications. Easterly’s account management and creative teams have been hard at work since late Q1 2010 at preparing all re-branded materials and communications for roll-out at the Sensaria National Convention in Seattle mid-summer.
Leveraging the company’s old nomenclature — Sensaria Natural Bodycare — the new logos and “Naturally” theme emphasizes the “nature/nurture” concept at the core of all Sensaria products and the company’s commitment to their ever-growing community of representatives and customers.
Look for the transformed Sensaria emerging in stages at www.sensaria.com.
© 2008 – 2012 Easterly
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